Planning for the future - embracing new technology
The introduction of new technologies has seen massive growth and change within the workplace. Day-by-day, week-by-week, year-by-year, new advancements and discoveries are made; drastically changing the way businesses operate and interact with their customers.
One of the main changes with the introduction of these new technologies is the way we communicate with our customers. The average Australian Internet user spends 17.6 hours per week online (Neilsen’s 2010 Internet and Technology Report). Customers now have an excess of information at their fingertips and consumers are better equipped to make informed buying decisions.